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The insights of La Saponaria

Hair Detox: why it's important to purify your hair and exfoliate the scalp

Have you ever wondered how much stress your hair endures every day? Pollution, styling products used to maintain your hairstyle all day, sweat, sebum— it all accumulates on the scalp, leaving your hair dull, heavy, and lifeless. That’s why it’s essential to dedicate some time to a complete “reset”: Hair Detox!

Beauty routine for sensitive and irritated scalp

Our scalp is a very delicate and sensitive organ, even more sensitive than the skin on our face! It contains over 230 receptors per square centimeter, which is why itching, redness, and burning sensations can be quite common. Let’s look together at the best way to care for a sensitive and irritated scalp, so it can be happy again!

La Saponaria's Line Hair and Scalp well-being: enhanced formulas and big news coming soon

Great news for La Saponaria: the brand-new Hair and Scalp Line will conquer even the most unruly and rebellious hair! Our Haircare Lines are updated with enhanced formulas, increasingly functional and innovative ingredients, irresistible textures, enveloping scents and absolute new products! New hair masks and an Anti-yellow Line are coming for you. Let’s find out together.

It was back in 2012 when the "Semi di Lino" Hair Care Line first left our laboratory to reach the showers in your homes. Many years have passed since then, and our research has advanced, enriched by all the feedback you’ve sent us over the years. We've received countless expressions of pure adoration for our shampoos and conditioners, so we want to make one thing clear: there have been no drastic changes! If you've always loved them, you’ll love them even more now!

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