Taking care of your hair with organic products is a great way to maintain healthy hair. Discover how to start a natural hair routine.
Understanding the scalp and its role is the first step in caring for your hair. This helps avoid neglecting the scalp and prevents hair issues from developing.
If you want to repair visibly stressed hair, making a sustainable choice not only benefits the planet but also strengthens your hair from root to tip—especially if your scalp has been damaged by bad habits or prolonged use of harsh products.
By setting up a hair routine tailored to your hair type, it’s possible to nourish and fortify the scalp, resulting in soft, shiny hair—a sign of natural well-being.
In this content, we will explore the topic of hair care in detail, specifically:
How to identify your hair type
Hair is made of protein filaments that grow from follicles located within the scalp.
They play an important role both from a protective and aesthetic point of view. To take care of them properly, it is essential to understand their structure and identify your hair type, so you can choose the most suitable organic products for your needs. If you’re unsure about your hair type, you can always take our test!

Vediamo insieme l’importanza che ricopre il cuoio capelluto nel benessere dei capelli per poi analizzare gli elementi fondamentali di cui si compongono.
The importance of the scalp
The scalp is the area of the skin where hair originates and grows. Its function is to protect the head through thermoregulation, shielding it from the heat of the sun’s rays and from intense cold.
The scalp is especially important because it nourishes the hair, thanks to the dense network of capillaries and sebaceous glands beneath it.
Very often, the causes of dry, oily, dull, fragile or overly thick hair can be traced back to the scalp. Therefore, to understand how to address issues involving the skin of the head, it is essential know the different scalp types.
Normal scalp
A scalp is considered normal when, physiologically, it functions properly! This means that dead cells are expelled from the surface of the hair through the natural desquamation process, making way for new keratinocytes — all this happening imperceptibly, without discomfort or itching.
Having a normal scalp doesn’t mean you shouldn’t support your hair with some extra nourishment. On the contrary, it is advisable to use specific organic products, such as our hydrating lotion and the Energia solid shampoo, to make the hair fuller and shinier.
Sensitive scalp
The scalp is naturally a very sensitive area due to the many receptors present in the subcutaneous layer. In some cases, this sensitivity is heightened by strong reactions to pollutants, stress, or overly harsh hair products, causing both invisible issues such as burning sensations and visible ones such as dry dandruff or, in more severe cases, seborrheic dermatitis.
This condition does not prevent you from having healthy hair or enjoying creative styling. There are highly specific natural products designed for the most delicate skin types, such as the Extravirgin Organic Shampoo, which helps soothe all the discomfort caused by a sensitive and irritated scalp.

Dry scalp
A dry scalp appears through the lifting and detachment of the skin’s corneous layers, known as dry dandruff. This can cause intense itching and, in more severe cases, skin infections and hair loss.
This excessive flaking is often triggered by frequent washing, the type of shampoo used, and also by how the hair is rinsed and dried. For this reason, the most suitable specific product is the Soothing and Moisturizing Hair Lotion: it contains chicory prebiotic, which strengthens the skin’s natural microbiota by restoring balance to sensitive scalps and improving resistance to external irritants.
To effectively counteract scalp dryness, it is essential to be gentle. Avoid rubbing instead, massage the skin, keep the hairdryer at least 10 cm away while drying, or choose a gentle drying method by patting the hair with a cotton towel.
Oily scalp
When the hair becomes greasy quickly, the issue often originates in the scalp, stimulated to produce an excessive amount of sebum. In this case, the sebum deposits on the hair roots, creating an unsightly greasy layer that makes the hair look oily and itchy..
An oily scalp releases a larger amount of thick, whitish dandruff flakes due to increased cell turnover, a major discomfort for those who experience it.
To care for oily hair, it is important to rely on natural remedies, such as the Detox Anti-Dandruff Scalp Lotion, which directly targets the root of the issue and helps restore the hair’s natural beauty.
How many hair types are there?
Based on genetic factors, many different hair types can be identified, each with its own strengths and weaknesses.
To determine your hair type, it is necessary to understand the common factors and the elements that differentiate them.

Internal structure of the hair
Looking at a horizontal cross-section of a hair, we can observe three main concentric areas:
- Cuticle: the outermost part of the hair, made up of a single row of thin cells (0.25 microns thick) arranged vertically near the root and in oblique, scale-like layers along the shaft. Because of its position, the cuticle is the first part to be damaged when hair is mistreated.
- Cortex: the intermediate area and the largest part of the hair. It is composed of elongated cells arranged in parallel rows. Unlike the cuticle, the cortex contains pigment, melanin, which decreases over time, leading to the greying process.
- Medulla: the innermost part of the hair, formed by rounded cells arranged in columns and separated by air pockets. These help protect the hair from extreme temperatures and maintain balanced internal hydration.
These three parts are common to all hair types. What varies is the organic composition the amount of lipids, minerals, and pigments that define each hair type.

Organic composition of the hair
Hair is made of 95% fibrous proteins called keratins, while the remaining percentage is composed of lipids, minerals, and pigments.
A deficiency in any of these components can lead to structural problems, such as fine or fragile hair.
- Keratin: A sulfur-rich, water-insoluble filamentous protein. Hair contains alpha and beta keratins, made up of essential amino acids. Keratin provides elasticity, strength, and resistance, especially in the cortex. Its production is influenced by genetics but also by poor habits such as: an unbalanced diet high in fats and low in minerals, pollution, prolonged sun exposure, and harsh cosmetic treatments. Maintaining a healthy lifestyle and proper hair care helps preserve keratin levels over time.
- Melanin: The pigment responsible for hair color, produced by melanocytes also found in the skin. There are two types:
- Eumelanin gives black and brown tones
- Feomelanina gives blonde and red tones, with age, melanocytes reduce pigment production, causing grey hair. In some cases, this occurs prematurely due to genetic or medical conditions.
- Lipids: These come exclusively from sebum produced by sebaceous glands in the scalp. Main sebum components include squalene, triglycerides, wax esters, sterol esters, and cholesterol. Lipids lubricate and protect both the hair and scalp by forming a hydrolipidic film. Sebum production varies depending on overall health, external environment, or stress caused by frequent washing or stimulating hair products. It is important to use shampoo that respects the natural skin pH (5–5.5) and avoid harsh detergents that strip the hair of its natural protection, prompting it to produce even more sebum in an attempt to restore the hydrolipidic balance.
- Minerals: Also known as trace elements, these nutrients are essential for the health of skin and hair. They reach the hair through blood circulation in the scalp. Sometimes diet alone isn’t enough, so natural supplements can help maintain healthy hair. Nourishing hair masks can also replenish and revive dull or dehydrated hair.
With this overview of hair structure and composition complete, we can now explore the different hair types. What determines the hair shape (straight, curly or wavy) depends on the angle of the hair follicle and the amount of keratin within it.
Straight hair
Straight hair (lissotrichous) has a round follicle and emerges from the scalp at a 90-degree angle, resulting in a smooth, movement-free appearance.
Two categories exist:
- Fine straight hair: easy to manage but lacking volume; struggles to hold waves and gets greasy quickly, especially at the roots.
- Thick straight hair: less prone to flyaways and maintains shape better, but tends to become frizzy in humid conditions.
To keep straight hair healthy, respect its density. Fine hair, for example, should not be exposed to very high temperatures.
Using a detangling conditioner for straight hair such as the Organic Lemon Volumizing Conditioner, helps maintain styling and provides extra care.

Wavy hair
Wavy hair (cymotrichous) has an oval-shaped follicle with a greater inclination. These hair types contain more keratin, creating stable sulfur bonds responsible for the waves.
Because of their structure, they are very versatile for both curly and straight styling, have good volume, and get dirty more slowly. While wavy hair is loved for its versatility, it is also disliked for the puffiness it can develop in more humid conditions.
The best ally is doubtless the Crema Ravvivaricci, a modelling treatment that shapes waves while fighting frizz and strengthening unruly hair, thanks to chicory prebiotic and aloe gel for deep hydration and shine.
Curly hair
Curly hair is formed by follicles angled strongly diagonally, creating a more oval cross-section and irregular keratin distribution. This uneven pattern produces the characteristic tight curls.
This hair type is prone to frizz, often becoming straw-like. To eliminate frizz, start in the shower: detangle well and use a Leave-in Anti-Frizz Conditioner so it can penetrate the hair fiber and control frizz during drying.

After identifying your hair type, you can choose the most suitable natural products. If you’re unsure or want deeper insights, a tailored hair-type test can help.
Scalp issues and the most effective remedies
This section explains the most common hair and scalp problems, how to recognize them, and how to treat them using organic cosmetics; of course, these issues depend on age, genetic predisposition, and lack of proper care, so early attention and prevention are key.
How to fight dandruff?
Dandruff is a discomfort that affect the scalp and it is more common than one might think. This issue results from increased skin cell turnover: once dead cells reach the epidermis, they die detaching through the desquamation, as white flakes, identified as dandruff.

It causes both cosmetic and physical discomfort, including mild to intense itching linked to several factors:
- Oily skin: yellowish, thick scales form due to the high amount of sebum. This condition is generally associated with seborrheic dermatitis affecting the scalp. This type of dandruff tends to remain attached to the hair and is caused by genetic predisposition, endocrine hormonal imbalances, stress, or fungal proliferation.
- Dry skin: easy to recognize by its light, white flakes that fall onto the shoulders. Dry dandruff is caused by insufficient hydration of the scalp, which accelerates desquamation, as well as by the use of harsh cleansers, washing with water that is too hot, or a weakening of the immune system.
- Skin conditions: an example is psoriasis, which causes inflammation of the scalp and the production of large, itchy scales. In this case, there are no definitive solutions; it is necessary to consult a dermatologist who can investigate the causes and appropriate treatments.
It is possible to improve this condition by addressing the first two factors described—oily and dry skin—through the use of targeted scalp treatments. One example is the Detox Anti-Dandruff Scalp Lotion. The prebiotics contained in this lotion strengthen the skin’s natural microbiota and its community of beneficial bacteria, helping restore the scalp’s balance. They also play a crucial role in regulating sebum, which, when imbalanced, can lead to itching and dandruff.

The effect of the lotion is enhanced by chicory prebiotic, which helps reduce sebum production, and by sage and rosemary extracts, known for their strong purifying action.
It is useful for: purifying the scalp, preventing and reducing dandruff, soothing and hydrating the skin, and treating oily dandruff.
It is also advisable to avoid frequent washing with very hot water and to pay attention to diets high in saturated or hydrogenated fats, which may lead to excess sebum on the scalp. Finally, never underestimate the condition of the immune system, which plays an active role in fighting infections or dermatological issues and in speeding up skin repair.
How to cover grey hair with natural products?
Graying is the physiological process that leads to the appearance of white hair, a concern shared by all hair types. Sooner or later, many silver strands will appear, and they do not always correlate with aging!
In fact, multiple factors can accelerate the graying process:
- A diet low in vitamins and minerals, particularly copper deficiency
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Unhealthy habits such as smoking, excessive alcohol consumption, or misuse of medication
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Hormonal imbalances that can interfere with melanin production
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Periods of high stress that cause nutritional imbalances
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Pathological conditions such as vitiligo or thyroid disorders
To prevent the early appearance of white hair, it is important to pay attention to all these factors: in addition to avoiding smoking and stress, you can incorporate copper-rich, vitamin-rich, and mineral-rich foods into your diet, and rely on targeted dietary supplements.
Those who already have visible white hair can opt for hair dyes — even better if they are natural! These not only cover white strands but also act as a true wellness booster for the hair. They release the right amount of pigment without ammonia, chemical additives, hydrogen peroxide, or formaldehyde, thanks to the presence of herbal colorants or henna, which make the product completely organic and eco-friendly.

How to combat hair loss?
Hair loss is a physiological process common to everyone; in fact, we lose between 50 and 100 hairs every day. However, when this loss is not compensated by the regrowth of new hair from the follicle, it becomes a real issue, one that affects a large portion of the population.
An early warning sign that may call for preventive treatments is excessive shedding during unexpected periods, that is, outside seasonal changes or highly stressful situations. Still, before trying DIY remedies, it’s always best to undergo a medical check-up to ensure it is indeed true hair loss.
The causes behind this phenomenon include:
- Genetics, especially in men (you can read the dedicated article)
- Vitamin A and Zinc deficiency: dietary supplements, such as those with Biotin and rich in Vitamin A and Zinc; can be beneficial
- Unbalanced diet: in this case too, taking a targeted dietary supplement is a great way to keep the hair strong and healthy and reduce excessive shedding
- Hormonal changes, such as menopause or pregnancy
- Aggressive cosmetic treatments
- Stress
I capelli sono una parte davvero importante e bisogna difenderla attraverso metodi naturali!
Mentre nei casi in cui i geni giocano un ruolo da protagonisti, non resta che giocare d’anticipo attraverso un mix di estratti naturali contenuti all’interno del Hair Plus Complex, potente fitocomplesso totalmente naturale in grado di agire sul bulbo, aumentando le dimensioni e fortificando il capello.

Per chiarimenti, consigli ed eventuali rimedi naturali da poter adottare per risolvere determinati problemi dei capelli, una consulenza è proprio quello che serve! Piccolo consiglio per migliorare la salute: impostare una routine naturale capace di donare nuova forza e luminosità a capelli sfibrati e soggetti a problematiche importanti. Di seguito vedremo da dove iniziare.
La hair routine naturale per avere capelli sani
Per avere una chioma da sogno un qualsiasi shampoo e balsamo non bastano! Ci sono passaggi che vanno eseguiti in modo dettagliato e una volta appresi entreranno facilmente a far parte della hair routine settimanale.
Di seguito verranno presentati gli step essenziali che poi dovranno essere declinati in base al tipo di capello.
Step 1- Scegliere lo shampoo giusto
Scegliere lo shampoo adatto al tipo di capelli non è affatto una cosa semplice, in quanto bisogna valutare molti fattori come:
- La lunghezza dei capelli
- Lo spessore delle fibre
- Il tipo di capello (liscio, mosso o riccio)
- Eventuali problematiche o esigenze come nel caso dei capelli tinti
Per concentrarsi sulla salute del cuoio capelluto occorre fornire ai capelli il giusto quantitativo di nutrienti senza eccedere. Dunque se si utilizza uno shampoo non adatto alle esigenze cutanee, potrebbero svilupparsi problematiche importanti come l’eccessiva produzione sebacea o la comparsa di dermatiti.
Prima di acquistare uno shampoo occorre saper leggere l’etichetta e vedere quali sostanze sono contenute al suo interno: evitare tutte quelle formulazioni che prevedono l’uso di tensioattivi o stabilizzanti chimici, preferendo prodotti che rispettino il Ph cutaneo e contengano elementi biologici.

Step 2- Nutrire i capelli senza appesantirli
Una volta applicato e risciacquato lo shampoo giusto, è arrivato il momento di nutrire i capelli, ma in che modo?
Il balsamo è sicuramente un elemento capace di districare ed in parte di nutrire, ma se si vuole fare il pieno di forza e vitalità al balsamo occorre unire anche le maschere con una cadenza di una o due volte a settimana, sulla base delle esigenze del capello.
Anche in questo caso vanno considerati gli elementi usati nella scelta dello shampoo, tuttavia è possibile valutare le esigenze del capello in quel determinato momento, attraverso le sensazioni rilasciate dal tatto e dalla vista. Se i capelli risultano spenti, secchi, con poco volume o sfibrati si andrà ad utilizzare il trattamento bio ad hoc per un ripristino performante della sua struttura.
Step 3- Aspettare i tempi di posa
Che sia una maschera, un balsamo o una tinta il tempo di posa è fondamentale per far sì che agisca in modo uniforme su tutta la lunghezza dei capelli.
Durante quest’attesa, che può variare dai 5 ai 10 minuti per le maschere mentre per le tinte occorre leggere le indicazioni riportate sulla confezione, è buona abitudine massaggiare delicatamente i capelli partendo dalle punte e andando verso la cute così da far penetrare in profondità il prodotto regalandogli un concentrato di bellezza e nutrimento.

Step 4- Eliminare tutto il prodotto dal cuoio capelluto
Eliminare dai capelli ogni traccia di prodotto, utilizzato per la detersione, garantirà la massima tenuta della piega ed eviterà che i capelli si ingrassino velocemente a distanza di poche ore dal lavaggio.
Un consiglio per assicurarsi di portar via ogni traccia di shampoo, balsamo o maschera è quello di utilizzare un pettine a denti fini sotto il getto d’acqua, passato tra la chioma oltre ad eliminare eventuali nodi, porterà con sé anche le ultime tracce di prodotto rendendo i capelli leggeri e puliti.
Step 5- Proteggere le cuticole dalle alte temperature e asciugare senza stress
Le alte temperature sono un vero problema per i capelli, soprattutto quando sono bagnati, in quanto l’acqua dilata la fibra rendendoli più deboli.
Per ovviare tale problematica, dopo essersi lavati i capelli è consigliabile avvolgerli all’interno di un asciugamano morbido e pulito affinché assorba tutta l’acqua in eccesso in modo delicato. Di seguito applicare un olio nutriente e protettivo che definisca la piega e doni lucentezza. Attenzione per chi ha i capelli fini, il rischio sarebbe quello di ungerli eccessivamente, via libera invece per le chiome folte mosse o ricce che necessitano di idratazione e definizione. Infine procedere con la piega tenendo il phon alla minima potenza e ad una temperatura intermedia. Con questo procedimento avrai capelli leggeri, lucidi e morbidi, in quanto asciugati senza alcun tipo di stress termico.
Il benessere dei capelli passa prima di tutto attraverso una hair routine a regola d’arte che preveda l’utilizzo di prodotti per la pulizia del cuoio capelluto naturali e privi di parabeni che mantengano inalterato il Ph cutaneo e la struttura del capello.

Prendersi cura dei capelli con prodotti naturali: tutti i vantaggi
Nel quotidiano i capelli sono continuamente messi a dura prova da una routine sempre più frenetica: smog cittadino, palestra, acconciature particolari, sottopongono ad un elevato stress il cuoio capelluto. In questo caso bisogna ricordarsi che i capelli, come la pelle, vanno coccolati e il modo migliore per prendersene cura ruota intorno all’adozione del biologico e della cosmesi naturale.
Il vantaggio nell’adottare la cosmesi biologica sta nel fatto che oltre a far del bene alla Terra, non crea alcun danno alla struttura del capello: molti prodotti convenzionali, coprono e sigillano le cuticole danneggiate con sostanze sintetiche come i siliconi, creando un effetto fittizio che simula il capello sano ma che di fatto è puramente artificiale.
I prodotti formulati con ingredienti naturali, invece, non solo apportano nutrimento e idratazione, ma grazie alla loro affinità con la struttura fisiologica del capello, riescono a raggiungere la corteccia e il midollo permettendo alle scaglie di ricompattarsi e chiudersi naturalmente.
Con il passare del tempo ed un passaggio definitivo ai prodotti naturali si noterà una nuova morbidezza e luminosità sinonimo di benessere del cuoio capelluto.
Shampoo e balsamo solidi: cosa sono e come si usano
L’adozione di shampoo e balsami solidi è una scelta che sempre più persone stanno facendo.
Quali sono i vantaggi nell’utilizzo di questo fantastico prodotto?
- Sicuramente la prima cosa che si nota è il packaging pratico e plastic free da portare ovunque senza ingombro.
- Rispetta veramente ogni tipo di cute, risultando delicato anche per le pelli più sensibili.
- Si risciacqua facilmente senza che si depositi sul capello, lasciandolo leggero e pulito.
- Facile da conservare nel momento dell’utilizzo basterà sfregarlo sulla mano come se fosse una saponetta
Che dire, quando si prova non si lascia più!

Nasce un’intera linea di prodotti naturali per la cura dei capelli dei bambini
Quando si tratta dei bambini non si può scendere a compromessi, per la cura dei capelli, bisogna sempre orientarsi verso prodotti in grado di rispettare la pelle delicata e la loro salute in generale.
Scegliendo la cosmesi ecobio per i capelli dei più piccoli salvaguardi il loro benessere e fai del bene al pianeta.
I bambini producono meno sebo rispetto agli adulti dunque la pelle è più soggetta all’azione di agenti aggressivi contenuti nei bagnoschiuma per il bagno tradizionali. Tutto quello che serve è un prodotto in grado di proteggere e lenire naturalmente senza allergeni e ingredienti di sintesi.
La rivoluzione dei prodotti bio per tutti i tipi capelli
Il motivo principale per cui si consiglia di evitare l’uso di prodotti per capelli senza siliconi e parabeni riguarda il loro effetto sulla pelle, potrebbero infatti provocare reazioni allergiche e nei casi più gravi dermatiti da contatto, senza contare il fatto che sono altamente inquinanti.
La sensibilizzazione da siliconi e parabeni è una tematica sempre più diffusa ed in continuo aumento. Anche se le attuali regolamentazioni impongono dei controlli su tale tematica, perchè rischiare?
La rivoluzione in questo senso sta nella produzione di prodotti per capelli bio, in grado di adattarsi perfettamente ad ogni tipo di pelle e allo stesso modo ad ogni tipo di capello, senza compromettere la salute del cuoio capelluto e del Pianeta Terra.
